DREAM. CREATE. INSPIRE.


WHO


I’m an Art & Creative Director based in London, passionate about photography, 3d motion, filmmaking and sound.

WHAT


Since 2008 I have crafted and directed storytelling through compelling ideas, visuals (moving & still) and sound. I help brands stand out and achieve their goals.

HOW


My diverse background in filmmaking, photography, 3D motion/VFX, and sound design fuels my creative leadership with a deep understanding of each process.
From idea inception to finalisation, I deliver tailored creative communication and assets for social media, web, TV, cinema, and art installations.

A tad more about me

Hi There!

I’m Riccardo - Rick to most.
Made in Italy in the 80s, I live and create in London, UK.

Hailing from the realms of graphic, print, web, and product design I evolved into photography, CGI/3D motion, filmmaking and sound design. I have explored various roles, developing a holistic approach to creation and communication, soon growing into directing (focusing on art/creative/design direction).

Whether it’s shaping a concept, crafting a script, writing a treatment or guiding a shoot, I bring clarity, pace, and vision to every frame - making ideas feel seamless, grounded, and alive. Only the right story cuts through.

I enjoy a good laugh, rare sunny days in London, energizing brainstorms, fresh ideas, a perfectly foamed latte, and those moments when everything clicks. I value excellence balanced with imperfection, inspiring conversations, great logic and the beauty of silence… or the right tune at the perfect moment.

Thanks for stopping by, and hopefully, we’ll connect in person soon.

Buon vento!

Rick

let’s connect

and create together

For commercial projects and general enquiries:
rick@toobeestudio.com

For art exhibitions and collabs:
art@toobeestudio.com



Or you can reach out via the form below.